Storytelling tips for health and science media

In today’s rapidly evolving media landscape, the ability of communications and PR professionals to effectively engage with health and science journalists is more critical than ever.

The 24-hour news cycle, proliferation of digital platforms and sustained public interest in health and science topics has resulted in a greater need for information that is accurate, trusted, engaging and accessible.

To understand how PR and comms professionals can better engage with and build productive, collaborative relationships with health and science media, we spoke with a selection of health and science journalists who write for mainstream national media.

To download our report in full, please click here.