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How do B2B buyers get technology information?

Tune in to hear about the processes that underpin technology buying decisions, what influences the “internal sale” and where IT buyers source their most influential information from. Also, listen to insights about key tech trends for 2021, amidst the pandemic and beyond. This week we are joined by:

  • Dale Vile, CEO and Distinguished Analyst at Freeform Dynamics

Freeform Dynamics is an IT analyst firm with the mission to bring technology buyers and sellers together in an objective, productive and enjoyable manner to stimulate mutually beneficial relationships.

Recent Articles.

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What’s Next for Tech? UK 2024 General Election Technology Pledges and Policies

26th June 2024

What Can Tech Expect? With the General Election on 4 July, we’ve collated the key policy pledges from the UK’s…

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Taking the superficial out of artificial…

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Taking the superficial out of artificial…

6th June 2024

From Insight to Impact   ‘Artificial Intelligence’ (AI) is increasingly complex, fast-moving, broad and very often controversial. Inaccurate data, copyright…

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Number of consumers relying on social media for ‘trustworthy’ health information increases by 70% in two years

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Number of consumers relying on social media for ‘trustworthy’ health information increases by 70% in two years

14th February 2024

Consumers are more worried about their health in 2024 but are ‘tuning out’ from unrelatable experts and relying less on…

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