San Francisco start-up Helium, creators of the world’s first peer to peer-to-peer wireless network, has appointed Kaizo to help announce the company’s launch across Europe and to build valuable brand and product awareness in key markets.
The company, which was co-founded by Napster’s Shawn Fanning, has seen exponential success in North America building The People’s Network. Charged by Helium Hotspots, this network is specifically designed to support Internet of Things (IoT) technology in the world around us. In return, Helium Hotspot owners are rewarded for becoming a network operator with a unique cryptocurrency.
Helium’s network gives people, organisations, and a wide range of industries the opportunity to take advantage of energy-efficient, cost-saving, high-value and innovative benefits – all the while supporting IoT devices, from smart pet collars, home delivery systems, smart bikes and scooters, to medical devices and more.
In June, Kaizo worked with Helium to announce the company’s arrival in Europe – securing exclusive coverage marking the launch with the Financial Times, as well as coverage in key consumer electronics and technology media in the company’s key European markets.