Kaizo helps Imago Techmedia to build IT infrastructure show IP EXPO Europe
Kaizo has been appointed by Imago Techmedia, the cutting-edge event organisers behind IP Expo EUROPE and Connected Business. Kaizo will initially support the team in delivering a bigger, better IP EXPO Europe show for 2014.
With backing from London & Partners, IP EXPO Europe is set to grow from the UK’s number one to the leading European end-to-end enterprise IT event. All whilst expanding the target audience with the introduction of two new co-located shows, Cyber Security EXPO and Data Centre EXPO.This year also sees the show relocate to the ExCeL London, a move that will allow the event to grow in size and quality.
Last month IP Expo Europe announced that inventor of the World Wide Web, Sir Tim Berners-Lee, will give the keynote speech for 2014. Sir Tim’s opening keynote will be followed by an impressive programme from leading technology influencers; including Cloudera’s Doug Cutting, creator of Hadoop, and Mark Russinovich, Technical Fellow at Microsoft.
This year’s show will focus on Security & Governance, Networks & Cloud and Data Centre & Facilities Management. There will also be more than twenty theatres, hosting engaging workshops such as the Futures Den, the Hadoop Business Use-Case Theatre and the Software Defined Networking Conference.
Mark Steel, CEO at Imago Techmedia said: “This year we are looking to refresh IP Expo, reaching further into the European market and adding new life into the IT trade show landscape. Kaizo is a great, personable agency that work as an extension of our own team and together we can bring a new dynamic to what is already a very successful show.”
Kaizo will support Imago Techmedia with PR activity, thought leadership programmes, on-site press office management and content development.
Steph MacLeod, Director at Kaizo, said: “Our track record of growing ambitious brands sets us in good stead to help Imago Techmedia make IP EXPO Europe THE place to talk about enterprise technology in Europe. We’ve attended many trade shows ourselves over the years and along with our media network, we think we know what it takes to set this event out from the crowd.”
With high-profile keynote speakers, big-brand engagement and outstanding industry networking opportunities, IP EXPO Europe is an unmissable, market leading event.
IP EXPO Europe will take place on 8-9 October 2014 at ExCel London.