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Storytelling tips for health and science media8th August 2024
In today’s rapidly evolving media landscape, the ability of communications and PR professionals to effectively engage with health and science…
Read moreWe work with the Institute for Scientific Information on Coffee to educate media, healthcare professionals, academics and ultimately consumers across Europe on coffee and health research.
Activities include developing and maintaining coffeeandhealth.org, which hosts scientific research, expert vodcasts and downloadable resources, and promotes balanced scientific research on coffee and health topics.
As part of our work, we promote the latest scientific research on coffee such as a study from the University of Minho (Portugal) that suggested caffeine has benefits for learning and memory. We also create engaging content which helps to make coffee and health topical, such as our recent moods and SAD activity which generated over 70 pieces of coverage across 10 countries, and our Peak Performance campaign and Pedal Power video with a professional cyclist which highlighted the benefits of drinking coffee on cycling performance.
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News
Storytelling tips for health and science media8th August 2024
In today’s rapidly evolving media landscape, the ability of communications and PR professionals to effectively engage with health and science…
Read moreNews
What’s Next for Tech? UK 2024 General Election Technology Pledges and Policies26th June 2024
What Can Tech Expect? With the General Election on 4 July, we’ve collated the key policy pledges from the UK’s…
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Taking the superficial out of artificial…6th June 2024
From Insight to Impact ‘Artificial Intelligence’ (AI) is increasingly complex, fast-moving, broad and very often controversial. Inaccurate data, copyright…
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Number of consumers relying on social media for ‘trustworthy’ health information increases by 70% in two years14th February 2024
Consumers are more worried about their health in 2024 but are ‘tuning out’ from unrelatable experts and relying less on…
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