News
Storytelling tips for health and science media8th August 2024
In today’s rapidly evolving media landscape, the ability of communications and PR professionals to effectively engage with health and science…
Read moreOur campaign Tackling Polarised Perceptions of Corporate Health and Wellness helped Aetna International, a leading global health benefits provider, explore the gap in perceptions between the level of health support employers think they provide, and the actual experiences of their employees.
The campaign shone a light on the rift between corporate rhetoric and reality, providing key decision makers with vital insights to help them shape the future of their employee insurance cover and benefits strategies.
Results included 157 pieces of media coverage across core EMEA markets and across all target media types, including radio, daily newspapers, business, HR and insurance trade press; with over 11,000 new visits to a dedicated landing page.
News and Views.
Check out our latest news, insights and virtual events.
News
Storytelling tips for health and science media8th August 2024
In today’s rapidly evolving media landscape, the ability of communications and PR professionals to effectively engage with health and science…
Read moreNews
What’s Next for Tech? UK 2024 General Election Technology Pledges and Policies26th June 2024
What Can Tech Expect? With the General Election on 4 July, we’ve collated the key policy pledges from the UK’s…
Read moreNews
Taking the superficial out of artificial…6th June 2024
From Insight to Impact ‘Artificial Intelligence’ (AI) is increasingly complex, fast-moving, broad and very often controversial. Inaccurate data, copyright…
Read moreNews
Number of consumers relying on social media for ‘trustworthy’ health information increases by 70% in two years14th February 2024
Consumers are more worried about their health in 2024 but are ‘tuning out’ from unrelatable experts and relying less on…
Read more