Why the return of the Wispa may mask the impact of online whispers

Michael Skapinker’s article in the FT entitled ‘You can handle the web without an adviser’ has an interesting take on how the web influences brands. It seems to me that his argument that he can recall only “four web-based consumer campaigns that had real impact” misses the point about the huge impact the Internet is […]

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Sustainability & Business Survey 2007

SURVEY RESULTS Kaizo Greener Business: Risk or Opportunity As part of the launch of its specialist sustainability communications service offering, Kaizo has undertaken research into attitudes towards climate change from the UK business community. The survey was engineered to assess the actions being taken by UK businesses, and how these actions are perceived/prioritised as part […]

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Great to be included in the @PRcareersUK list of PR internships and graduate schemes! Looking to kickstart your car… https://t.co/Rick0CQpae