Kaizo hires head of editorial to further expand its content offer
Kaizo has hired experienced industry journalist Adam Hartley as its first head of editorial to strengthen its content offer across its business.
Adam is an NCTJ-trained journalist and experienced PR consultant, with extensive knowledge and a deep understanding of print, digital and mobile publishing and marcomms. He was launch news editor of TechRadar.com, one of Europe’s leading technology websites and has contributed to media including; Flipside (the IET’s science and technology magazine for schools), Gizmodo, T3 and numerous print and online media outlets.
Adam’s role will include extending the significant number of content led programmes the agency handles for clients including; Brocade, CA Technologies, D-Link, Coffee and Health and Dunkin Donuts, as well as developing new services.
Rhodri Harries, Managing Director of Kaizo said.
“Having adopted a paid, earned, shared and owned approach for some time, bringing in a specialists to enhance our approach and extend our content offer is a natural step. Adam’s expertise in building editorial led programmes across multiple channels, is what clients are increasingly needing help with as we move away from a traditional PR model. We are excited to have him on board.”